Happy clients from
over 90 countries worldwide
Thousands of Companies Choose SimilarWeb to Understand, Track and Grow Their Market Share
Happy clients from
More than half of the
Fortune 100 rely on SimilarWeb
to gain business insight
6 out of the 6 largest global
I log in four or five times a week, at least. I enjoy SimilarWeb because of the ease of use, personalization and ability to build a strong pipeline.
在线视频 Airbnb uses SimilarWeb to reveal growth opportunities in new marketsRead More
在线视频 The Guardian uses SimilarWeb to grow it's network of HR & Recruitment customersRead More
在线视频 Delivery Hero uses SimilarWeb to create reactive marketing strategies based on competitive intelligenceRead More
Mosaic Ventures uses SimilarWeb to quickly and accurately qualify potential investmentsRead More
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What Our Customers Say About Us
SimilarWeb enables us to uncover our competitors’ online strategy, benchmark ourselves, and grow our digital market share. From unparalleled on-site search, to accurate conversion metrics, SimilarWeb’s new insights into consumer intent take us way beyond our current bandwidth and scope.
Nicolette HarperWorldwide Director of Digital Retail Marketing, Microsoft
SimilarWeb's data has the reach, accuracy and insight that makes them a perfect partner for Crunchbase and the standard for the digital ecosystem.
I use SimilarWeb for benchmarking eBay versus its competitors. The feature that I love the most is daily granularity. As a result, SimilarWeb enables me to create fresh competitive insights every Monday morning for the previous week.
Miroslav SalaSenior Business Performance Analyst, eBay Marketplaces
My experience with SimilarWeb has far surpassed expectations...In fact, this is one of the best experiences we've had with any intelligence tool.
William AdeneyVice President Marketing Analysis APAC, OgilvyOne (WPP)
在线视频 SimilarWeb allows us to see exactly where we are in terms of the market. We can analyze our performance against both the industry and specific competitors and instantly identify unknown competitors. This is extremely valuable since it puts our site performance into a wider context.
Laurence MoorHead of product effectiveness, The Guardian
I can’t think of a client for whom we’re not using SimilarWeb. It has enabled us to build marketing strategies from a competitive perspective, create reports at regular frequencies, and create new revenue streams. With its nice User Interface, it is easy for SimilarWeb to become a habit.
Brian MacDonaldVice President, Channel Integration , Barefoot Proximity (Omnicom Group and BBDO)
SimilarWeb’s data has helped Reckitt Benckiser to identify relevant eCommerce sites that enable us to prioritize where to target and focus, by providing category and brand level performances.
Jack Sunghan LeeGlobal Director, eCommerce (Digital Sales), Reckitt Benckiser
SimilarWeb is a valuable platform for our agency in terms of both strategic planning and tactical execution. The deep analysis and insights allow us to reveal the competitors of our clients, and understand their market share. The ability to benchmark our clients against the market and the competition is a great advantage.
Aleksandr KasatkinSenior Analytics Manager,
With SimilarWeb, we can track our competitors like never before, allowing us to focus on what really matters for our digital business. It has a user-friendly interface, ongoing feature updates, and advanced reporting capabilities that make SimilarWeb a great tool and our lives easier!
Jose Angel Morales GrelaDirector of Online Marketing, Hearst Magazines
SimilarWeb plays a pivotal role in growing our business. SimilarWeb Digital Insights provide invaluable insight into our competitors’ purchase funnels which helps us determine which strategies to prioritize. We then use these insights to build the agenda for growing our traffic share which feeds down to our marketing and product teams. SimilarWeb is a must have for any online business.
Adam LaskyDirector of Marketing, TeePublic
SimilarWeb helped us research and build a strategic growth plan for the Israeli market. I see it as an essential tool for entering a new market.
Imri GalaiIsraeli Market Manager, Airbnb
SimilarWeb is the most valuable way of sourcing leads, and both new and existing customers are amazed on the level of insights we can bring to the table: something made possible by SimilarWeb!
Leendert van DelftVP Sales Programs, Global & Europe, DHL Express
在线视频 SimilarWeb’s global coverage and multi device insights are invaluable to Aviasales for analyzing markets we’re not yet operating in. Many competitors have .com domains so being able to see their performance in individual Asian markets made the analyses so easy! It was an investment, but worth it!
Pavel RasputinHead of Marketing, SEA, Aviasales
SimilarWeb saves us time and provides us insights and directional value that are unparalleled.
We’ve used many other tools, but the platform's ease of use and quality of its data are just a few of its key advantages.
Alex CzurlyoVP, Operations, Rakuten
SimilarWeb plays an important role in the success of an agency like iProspect. It's a fundamental tool for market analysis, understanding new trends and identifying opportunities. After years of using other solutions, we chose SimilarWeb based on its accuracy and rich range of features. Today, it has become indispensable to our prospecting, planning and measurement stages. It's certainly one of the primary gears in our performance engine.
Gustavo MacedoContent & Creative Director, iProspect (Dentsu Aegis Network)
SimilarWeb became the most powerful solution to scale each of our online marketing channels. It helps us to analyse and understand our competitors and build our complex long term marketing strategies. In only ten months of using SimilarWeb, we were able to reach incredible results, scale our traffic in four countries by over 400% and become one of the top three Furniture sites for two different markets.
Manuel FreissleFounder & CEO, Livingo.
SimilarWeb allows us to understand our markets and competitors better by providing us with insights on traffic sources, overall trends by platform and helping us understand where we have opportunities to improve, and grow our market share.
Slav LakovSr. Director of Digital Acquisitions and Engageme, Snagajob
在线视频 We’re able to source dozens of key accounts with the help of SimilarWeb. It plays a key role in our “Go to market” and discovery process, and provides us with the x-ray vision of a prospect in advance. With SimilarWeb, we have digital insights that we want to deliver before we even make contact with a prospect.
Ariel NavonDirector, Sales Operations & Marketing Programs, Payoneer
SimilarWeb quite simply helps us make more informed marketing decisions across the board. It's helped us ensure the content we create reaches the audience we're looking for, and dramatically decreases the time we spend on researching display buys.
Bryan GaertnerHead of Growth, DocSend
We use SimilarWeb on a regular basis to identify industry trends and complement our market research reports. The insights that can be extracted from SimilarWeb are an invaluable component to our Research And Analysis team's work.
Arne AssmanManaging Analyst, Statista
SimilarWeb offers us a level of accuracy in traffic numbers, that wasn't available to us before, for conducting competitive analyses. Its traffic and referral data helps us to assess our performance with our partner stores and enables us to be much more efficient in our lead management efforts.
Philipp SchraderHead of Sales, Idealo
The reliability and granularity of SimilarWeb's data, together with the platform's user-friendly interface, have made it an indispensable competitive intelligence tool for our company.
Konstantin BayandinDigital Marketing Director, Ozon.ru
SimilarWeb data gives us a greater overview and focus on how to promote our partnerships. Just having a view of the market share, where the budgets are being spent, where the traffic is being generated from and an understanding of our potential in comparison to some of our competitors, allows us to have a better position with our partners.
Yohai BarakBusiness Development Manager, Natural Intelligence
在线视频 By building a website rank index that is based on SimilarWeb data, we’ve managed to reach an accuracy level of 95%, whereas other tools provided accuracy of only up to 80%. This has been consistent for every month since we first started using SimilarWeb back in December 2013.
Carsten HopfHead of SEO Germany, DeliveryHero
SimilarWeb makes up part of our key analysis tool mix and helps us to present sector and competitor data for digital diligence and strategy reports. We can more effectively devise targeted strategies and forecast growth.
Fleur HicksDigital Diligence Managing Director , onefourzerogroup
Mobile is not about downloads, it's about usage. SimilarWeb's App Engagement analysis allows us to benchmark ourselves against the market. The Play store traffic and ranking analysis allows us to spot interesting growth opportunities. I would highly recommend any serious app developer use the powerful tools SimilarWeb provides; they're simply amazing.
Omer PerchikFounder & CEO, Any.do
Outbrain has been using SimilarWeb for over a year and it’s been instrumental in our ability to analyze our competitive environment, benchmark our performance, keep track of industry trends, and generate new leads.
Asaf HochmanSenior Director of Product Marketing, Outbrain
在线视频 SimilarWeb data helps us to make more informed strategic decisions for our clients. It has proven to be extremely valuable in benchmarking and quickly understanding the competitive landscape of different industries.
Eric KlaassenPartner, Bloom
Our team at Souq.com are avid users of SimilarWeb. It helps us to better understand our market and competitive landscape, including marketing channels and category selection. And having these insights across multiple devices is an added advantage.
Sagar GuptaSenior Regional Manager - Analytics, Souq.com
SimilarWeb's mobile app analysis is like no other. Unlike most tools, this platform gives you very actionable data. Before it was a guessing game to know where your downloads were coming from. SimilarWeb is changing it all, giving you great insights to better understand your users and discover how they are finding you.
Andreas GrossGrowth & Analytics, Life360
在线视频 The OLX teams have been using SimilarWeb for over a year; it has been one of our main tools in our ability to analyze our competitive environment, benchmark our performance, keep track of industry trends, and generate new leads.
Dariia KryvaBusiness Analyst, OLX
Similarweb is the MUST have web analytics tool that every data-driven company should use. Thanks to SimilarWeb, Kelkoo was able to massively increase the number of prospects to contacts and generate new business with new publishers and merchants. Similarweb is an integral part of our new business strategy and the tool is used on a daily basis by all of our commercial teams in Europe.
Pierpaolo ZolloCommercial Director, Kelkoo
We've found SimilarWeb to be the most accurate source of web and mobile traffic data for young startups. It's an invaluable tool that we use daily.
Evan SchoenbachEarly Stage Tech Investor, Mosaic Ventures
SimilarWeb has been our ever-reliable partner in understanding industry trends and competitive landscape. The many actionable insights that SimilarWeb provides us has been of immense value in fine-tuning our strategy in the ever-changing world of Internet.
Krishnan RamaswamiHead of Product, Analytics & Acquisition Marketing, RedBus
Using similar web while launching a product in the super-competitive financial industry gives you a tremendous advantage. The ability to see what your partners and competitors are doing, find the best media sites and the biggest traffic opportunities, puts fundbird.co.uk at an advantage; it also helps us plan our marketing strategy and budget. Launching an online product with the help of SimilarWeb really makes a difference.
Sharon ArgovCEO, FundBird UK
SimilarWeb’s data gives PlayBuzz an edge over the competing publishers because we can pull insights about trending topics across the web, which allows us to compete against bigger and more resourced companies in the publishing industry.
Shaul OlmertCEO & Founder, PlayBuzz
在线视频 SimilarWeb has empowered my digital marketing team to better understand possible opportunities. I recommend this tool to any marketing team who is seeking a way to grow or make its display media and paid search efforts more efficient.
Steven PopeSearch Engine Marketing Manager, APMEX
在线视频 SimilarWeb has become an essential tool for our ASO operations and competitors' research, allowing us to benchmark our app performance. We've managed to really fine-tune our business strategy thanks to SimilarWeb, and we'd definitely recommend it to each and every mobile app marketer out there.
Kate ChuksinaHead of Social Media Marketing & PR, ZennaApps
在线视频 SimilarWeb provides invaluable competitive and market intelligence used by multiple teams across our company. The ability to compare metrics for any app or website in a single place, and to understand what works for our competitors make SimilarWeb indispensable.
Igal StolpnerHead of Growth & Marketing, Investing.com
SimilarWeb helped us achieve an increase in rank in 10 different countries and increase our installs by 20%. We'll continue to use SimilarWeb to improve our traffic sources.
Vince MaiOperations Manager, UCWeb
SimilarWeb's data has provided PayU with in-depth insights in each of our 16 local markets. We use SimilarWeb for everything from competitive analysis and industry benchmarking to lead generation and client prospecting.
Shelley PursellMarketing Director, PayU
I am not sure people realize just how valuable this keyword data is! I was able to estimate market share for most of the segments we compete in. The data is very helpful for future marketing initiatives and content spending, as well as better understanding the revenue potential for untapped keywords. To sum it up, the data is invaluable.
Altan SarisinManaging Director IT & Strategy, Menschdanke
SimilarWeb is an essential tool in our SEO strategy and provides us with invaluable information used for competitive analysis. It not only helps us to learn more about other major competitors in our industry, but also help us to improve our identified strengths and weaknesses.
Kostas VavliakisCo-Founder & CTO, Pharm24.gr
在线视频 The successful performance of PRNEWS.io startup in a huge extent depends on information we get from SimilarWeb. With the API integration, we can give our customers from different countries the exact information on the audience of the news websites worldwide. This allows our customers to plan PR campaigns with the measurable forecasts & metrics.
Alexander StorozhukCEO, PRnews.io
Similarweb PRO’s ability to compare your company’s website performance to those of your competitors provides a powerful tool for staying ahead in the digital content space. The software’s ability to drill down into the competition’s traffic sources and popular pages gives us valuable insights that generate a competitive advantage when planning our content strategy.
Desmond KurzGaming and Digital Manager, MWEB
SimilarWeb's comprehensive data and user-friendly interface lets us make educated and quick decisions about planning the right content for winning the battle to rank on the first SERP.
Gianluca MileoSEO & SEM Manager, Gruppo MutuiOnline
在线视频 With SimilarWeb, we can Competitive Landscape identify the real impact of successful strategies for various traffic channels across the media industry. It's like having direct access to the analytics of all of the players.
Marcos MarrodánCorporate Communications Manager, BBVA
在线视频 Understanding the competitive landscape of our industry is essential for Taptica to remain ahead of the game and maintain our position as global leaders in online advertising. With Similar Web we are able to analyze market intelligence, on both a macro and micro level, and address the changing needs of our industry accordingly.
Daniel PeledTeam Leader Media Management, Taptica
SimilarWeb helped us quickly spot our weaknesses and craft a growth strategy that attacked relatively simple, but missed opportunities that led to a 50% revenue growth in under six months.
Anthony ConstantinoGeneral Manager, Sticker Mule
Similarweb has opened many opportunities for our online business. By analyzing how competitors and other FMCG companies operate and by breaking down the behavior of our consumers, we have been able to grow our understanding of many unknown dynamics. Furthermore, the historical data has allowed us to catch a glimpse of the past activities that revolved around our websites and pave the road for new projects.
Mario CreaDigital Marketing Manager, BAT (British American Tobacco)
在线视频 I have been using SimilarWeb for many years both personally and for my previous work. We’ve now started using the Pro model in our division for comprehensive and detailed measurement to verify hypotheses of our competitive and keyword analysis, and customer insights in the pharmaceutical industry. Having a dedicated Customer Success Manager provided us with an exemplary and fully committed digital onboarding to QBRs.
Shigeto MiyamotoHead of Digital Marketing, Bristol Myers Squibb
SimilarWeb Works with Customers from Every Industry