Digital Marketing Channels

Analyze the customer acquisition and marketing strategy of any public and private company to evaluate brand health and growth.

Monitor customer acquisition by channel

See how traffic is reaching a website and how much a company is investing in customer acquisition. Add context by comparing them to their competitors.

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Understand paid and organic strategies

Learn more about a company’s efforts and marketing maturity by measuring their organic versus paid strategy.

Measure brand awareness, understand the customer

Measure the traffic reaching a website directly by seeing the split of branded versus non branded traffic and visitors who type the website url directly.

Digital Marketing Channels Feature Set

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