Understand where your audience spends time online with page level browsing behavior and gather unbiased audience insights, at scale.
Behavioral Analysis & Audience Insights
Analyze consumer behavior, better engage your existing audience, and explore new digital strategies for growth
Why is SimilarWeb the best Audience Behavior Research tool?
Behavioral Data
Understand how users surf the web across 100M+ websites and apps
Audience Metrics
Dive into the demographics, geographies, interests, and loyalty of audience behavior
Competitive Insights
Discover your competitor’s audience reach and behavior and win back share of voice
Build an audience
Create a picture of your target market layered with consumer insights based on where and how they spend their time online.
Build an audience
Create a picture of your target market layered with consumer insights based on where and how they spend their time online.
Analyze an audience segment
Deep dive into audience insights to understand consumer interests relative to your industry, competitors, or own customer data.
Analyze an audience segment
Deep dive into audience insights to understand consumer interests relative to your industry, competitors, or own customer data.
Discover new audience segments
Find untapped audiences to acquire and grow your audience.
Discover new audience segments
Find untapped audiences to acquire and grow your audience.
Understand consumer behavior and audience insights
-
Analyze audience demographics
在线视频 Learn about the audience of any company or industry to identify consumer behavior and trends.
-
Find valuable insights using audience overlap
-
Measure audience loyalty
-
Drill down into website segments
What our customers say about us
“With SimilarWeb, we can track our competitors like never before, allowing us to focus on what really matters for our digital business. It has a user-friendly interface, ongoing feature updates, and advanced reporting capabilities that make SimilarWeb a great tool and our lives easier!”
Jose Angel Morales Grela, Director of Online Marketing | HEARST
“With SimilarWeb, we can track our competitors like never before, allowing us to focus on what really matters for our digital business. It has a user-friendly interface, ongoing feature updates, and advanced reporting capabilities that make SimilarWeb a great tool and our lives easier!”
Jose Angel Morales Grela, Director of Online Marketing
Ready to learn more about your target audience?
Book a meeting with one of our specialists to learn more about how SimilarWeb can help you know your true audience.