SimilarWeb Editorial Strategy Analysis for Publishers

在线视频Grow your audience, uncover competitor editorial strategies and identify new areas to monetize your business

The leading publishing and media companies rely on SimilarWeb

Why do media & publishing companies rely on SimilarWeb editorial analysis data?

Media and publishers leverage SimilarWeb data for audience development strategies, monitoring
consumption habits and engagement metrics, competitive intelligence and content strategy. 

Audience
Behavior
Analyze 100M+ websites and apps to understand audience loyalty and behavioral characteristics.

Competitor
Monitoring
Contextualize the engagement performance against your competitive set across 50+ traffic and engagement metrics.

Editorial
Strategy
Create content based on trending topics across 1 billion search terms to capture consumer interest and improve audience acquisition strategies.

Analyze Publishers, Grow your audience

  • Understand which channels send traffic to top publishers, drilling down to search, social media and partnerships.
  • Identify the key performance metrics of any publisher to determine which metrics can be improved to grow your audience reach.

Analyze Publishers, Grow your audience

  • Understand which channels send traffic to top publishers, drilling down to search, social media and partnerships.
  • Identify the key performance metrics of any publisher to determine which metrics can be improved to grow your audience reach.

Optimize your Editorial Content Strategy

  • Identify successful content, down to the specific article page, for every website. 
  • Be the first to publish and learn what people are interested in reading based on the keywords sending traffic to publishers.

Optimize your Editorial Content Strategy

  • Identify successful content, down to the specific article page, for every website. 
  • Be the first to publish and learn what people are interested in reading based on the keywords sending traffic to publishers.

Prove your Advertising Value

Speak with authority when you compare your reach, engagement metrics and audience demographics to your competitors.

Prove your Advertising Value

Speak with authority when you compare your reach, engagement metrics and audience demographics to your competitors.

Key questions you can answer using SimilarWeb:

Growth rate

What is the growth rate of your industry or category?

Competitive intelligence

在线视频What is my competitor’s digital strategy and how can I benchmark my digital performance?

Trending topics

在线视频What is the topics and trends are engaging my audience vs my competitors?

Attract subscribers

在线视频How can I grow and retain my subscriber base?

Book a meeting with our media experts.

Request a personal demonstration of how you can analyze consumer behavior trends and the evolving media landscape.